Today, the U.S. Department of Agriculture released the 2010 Dietary Guidelines Advisory Committee draft report. Everyone in the U.S. (including YOU!) has an opportunity to comment on the report until July 15. This report will be used to develop the 2010 Dietary Guidelines, which will reign as the overarching U.S. gov’t’s nutrition recommendations until 2015.
The report is long and contains a lot of details. Some of the notable conclusions/recommendations include:
- Audience: Previous versions have focused recommendations on a healthy population. Not this time. Since the majority of Americans are overweight or obese, these recommendations have been tailored to folks who need to drop some pounds. Of course, the recommendation is to do so smartly, by decreasing/managing calorie intake and moving more.
- Sodium: Dropping daily intakes down to 1,500 mg/day (from the last version’s recommended 2,300mg). This is pretty drastic, but with the help of the recently-released IOM report on sodium, there will likely be gradual decreases in sodium content in the overall food environment of foods over time. The majority of sodium in the diet is in processed foods and restaurant foods. Essentially, the U.S. palate will need to change so people don’t go running for the salt shaker to make these sodium-reduced foods “taste right.”
- Plant-Based and Whole Foods-Based: The report recommends eating a plant-based diet that includes low-fat and fat-free dairy but is limited to moderate amounts of meat, poultry and eggs. It also puts an emphasis on eating whole foods that are dense in nutrients and that are minimally processed.
- Reducing Added Sugars, Solid Fat, Refined Grains and Sodium: In addition to the sodium note above (a big change for the population!), there is a large push to limit added sugars, solid (saturated/trans) fats and grains that are highly refined plus low in nutrients and/or high in added sugar. Limiting these components is more of a focus than discretionary calories (extra calories left over you could have fun with if you got what you needed first), which were an emphasis in the last iteration.
- Focus on Breakfast: The importance of breaking the fast is a sub-focus of the report, as the authors note the important links between eating breakfast and getting more nutrients and the lower risk for obesity, especially in kids.
- Fats: Saturated fat recommendations have been dropped to 7% of total calories from 10% in the last iteration of the report. Further, they’ve singled out “cholesterol-lowering fatty acids,” which include both saturated and artificially-created trans fats, and give the target of a 5-7% of calories total.
- Sustainability: The report emphasizes this topic for the first time, underscoring the importance of a sustainable food supply.
- Nutrients of Concern: The nutrients that people aren’t getting enough of that the report focuses on are vitamin D, calcium, potassium and fiber. It emphasizes ways to get more of these nutrients.
An extra tidbit: The guidelines are considered to be released jointly by USDA and U.S. Department of Health and Human Services (DHHS). This round, USDA has taken the lead on development. Next round, DHHS will.
As you may have heard, the health care reform enacted earlier this year touched on more than what many think of plain ‘ol healthcare. Included in that “other” category was menu labeling in chain restaurants and vending machines.
The U.S. Food and Drug Administration (FDA) has one year to formulate national menu labeling regulations. These regulations require that all chain restaurants with more than 20 locations AND operators of 20 or more vending machines provide calorie counts for each item. However, it’s not clear when the federal law will actually be enforced.
This will no doubt make it easier than fitting the patchwork standards that had begun to pop up in cities and states, which was making it a bit confusing, costly and time consuming for chains to comply. It also will help with the confusing variety for folks who were looking for that information to help make better choices. Would this city/state have the information available? Would it not?
It’s cool to know that eventually, wherever in the U.S. we are, we’ll be able to count on standard calorie info in chains. And the vending machine piece will be a small sliver of a boost that will help people make more informed choices wherever they are – and it’ll also contribute to the school-focused arm of the nationwide Let’s Move! campaign aimed at tackling childhood obesity within a generation. Until then, blissful ignorance will continue!
Yesterday, Michelle Obama and Cabinet officials announced the release of the White House Task Force on Childhood Obesity report. The report includes 70 recommendations and a governmental nudge that, if action isn’t taken in various areas to make the recommendations a reality, the gov’t will step in.
The Task Force aims to drop child obesity rates down to 5% (or lower) by 2030. With current rates fluxing around 20%, that’s quite a drop.
The five broad guidelines of the report are:
- Reduce the risk of obesity early in childrens’ lives, with good prenatal care for their mothers, promotion of breastfeeding, limits on “screen time”, and quality child care settings with nutritious food and many opportunities for young children to be physically active.
- Empower parents and caregivers my making nutrition information more useful, improving food marketing and labeling practices and strengthening the health care provider’s role in patient education and healthcare services.
- Provide healthy food in schools, through improvements in federally-supported school lunches and breakfasts, improving the nutritional quality of other foods sold in schools and improving nutrition education and the overall school environment to match these healthier food offerings.
- Ensure access to healthy, affordable food by eliminating “food deserts” in urban and rural America, lowering prices of healthier foods, providing a broader range of healthy foods in the marketplace and giving all access to resources for consumers to make healthful choices (via education, nutrition assistance programs, etc.)
- Increase physical activity levels in children through quality physical education, recess, and other opportunities in and after school, modifying the “built environment” that make it easier and safer for children to walk or bike in their communities and improving access to safe parks, playgrounds, and indoor and outdoor recreational facilities.
This is the most far-reaching initiative of its kind in U.S. government, with a larger number of people and groups on the bandwagon than ever before. We think there’s definitely a lot of promise with this initiative and can’t wait to see how it gets started across various sectors of the U.S.
As reported by the Associated Press, the number of food insecure households (households that don’t always have enough nutritious food available) has risen drastically from 36 million in 2007 to 49 million in 2008, according to the Economic Research Service. These are the latest numbers, but it makes one wonder what 2009 and the beginning of 2010 would show.
Currently, 13 states provide an option for free after-school supper programs in at-risk communities where at least 50% of the population is below the poverty level. Currently, 49,000 kids in the U.S. take advantage of after-school meals. These programs appear to be increasing in popularity, especially as families are losing their jobs and homes.
Kids who get enough food to eat are able to think more clearly, make better decisions and develop well. Filling kids (but not stuffing them!) with nutrious meals can help kids grow and learn their best. Despite whatever hiccups do exist with federal nutrition programs, the fact that these kids are getting to eat dinner when they otherwise might not be able to is definitely a huge help.
Everyone in the nutrition arena is talking about it. TIME just put an article out about it.
If you’d like to shape how food labels, front-of-package labeling and shelf tags present and/or rate nutrition information for foods and beverages, now’s the time to comment. Members of the public have until July 28 to submit comments to the Food and Drug Administration (FDA) about point-of-purchase food information – especially if you have insights on any of the following concepts:
- Data/info on the extent to which consumers notice front-of-pack labeling/shelf tags in retail stores (this doesn’t require an advanced degree, luckily!)
- Research comparing the effectiveness of different methods of this labeling
- Graphic design/marketing/advertising data that can guide the development of better point-of-purchase nutrition info
- The extent to which point-of-purchase nutrition information may affect decisions by food manufacturers to reformulate products.
FDA wants its front-of-pack nutrition labeling effort is to “maximize the number of consumers who readily notice, understand and use point-of-purchase information to make more nutritious choices for themselves and their families.” Submit comments to http://www.regulations.gov.
FDA has commissioned the Institute of Medicine to provide a recommendation on front-of-pack labeling by the end of the year; this recommendation will very likely have a strong impact on front-of-pack labeling in the U.S. for many years to come.
Marion Nestle made some really great points in a recent blog post about Jamie Oliver’s 6-part show, “Food Revolution.”
She noted that, despite a lot of outcry by folks – especially those entrenched in trying to improve school or child nutrition themselves – this show is a “win” for her. Why? Because it’s TV. And it brings attention to the weaknesses of federal/local nutrition programs and the poor eating habits so many in the U.S. adopt. It inspires people to think more about the food they eat and to get more excited about cooking. All this with his positive, fun attitude. Let’s face it: considering French fries as a vegetable is an issue.
Regardless of how Jamie’s televised intervention actually turns out, it’s the focus the problems, trying to fix them and the “We can change this!” positivity that we applaud.
As highlighted in her own blog post this weekend, Marion Nestle wrote an article(ran this past weekend) in the San Francisco Chronicle about the First Lady’s Let’s Move! campaign.
For those of you who are familiar with Dr. Nestle, she is particularly critical of industry’s influence on food, nutrition and communication of the two. She also thinks critically in terms of food politics and programs and often plays devil’s advocate in terms of noticing their weaknesses and potential pitfalls. However, Dr. Nestle herself noted:
“Skeptic that I usually am, I have nothing but applause for Michelle Obama’s decision to adopt childhood obesity as the first lady’s official cause.”
Using the help of the barometer of Dr. Nestle, it does appear that this widely-supported movement is different than the ones before. Perhaps it has what it takes to really put this childhood (and adult) obesity epidemic on its head … or at least lay it sideways!